Trawling the ocean of e-books can be an entertaining pastime. Today I came across a book (they call it a kit) that was clearly not in the libraries of either the Labour or Tory campaigns – How to Win Any Election.

The author, “an accomplished political consultant” covers a wide selection of resources from fund raising to writing press releases and much more.

Granted, it would probably have taken more than the expenditure of $87 on an ebook to keep Gordon Brown in no. 10, but surely it was worth a shot?